Posted on February 18, 2010 - by Justin Hartman
My presentation at the Addynamo Blogging Workshop
If you missed it, here’s my presentation from the Addynamo Blogging Workshop that I did yesterday. There are some interesting Adgator insights which haven’t been seen before.
Addynamo Blogging Workshop
View more presentations from Justin Hartman.
You can follow any responses to this entry through the RSS 2.0 feed.
Both comments and pings are currently closed.
6 Comments
I'd love to hear yours!
I am a seasoned entrepreneur and currently the CEO of
© 2008 Justin Hartman - Living Life. Running a Startup. Loving Technology. Web Hosting Sponsored by WPWebHost.
Visit My Website
February 18, 2010
Permalink
My personal advertisers get better ad spots than the adgator/addynamo ads. Only reason they don’t perform as well.
Visit My Website
February 18, 2010
Permalink
I was very interested to see that the CPM model is quite high in your book. I have found that CPC is much more manageable and shows a guaranteed ROI as opposed to CPM which is almost like a crap in the ocean.
Visit My Website
February 18, 2010
Permalink
Ja! It was good and need more of these kind of events to keep people punting blogging, exchanging ideas and ultimately monetising their content…
Visit My Website
February 21, 2010
Permalink
Justin the thing is that it actually doesn’t matter what you’re using – they all equate to the same thing.
A CPC for example can always be equated to an eCPM and vice versa. Yes CPM is generally more expensive however some brands prefer owning a space and dominating it with their ads and CPM works well for this.
It really boils down to what your end-goal is and what your expectations are. Google figured CPC was the business but in later years have introduced CPM because some advertisers simply prefer that model.
Visit My Website
February 22, 2010
Permalink
Ah ok, that makes sense.
Visit My Website
March 8, 2010
Permalink
[...] Justin Hartman, the founder of Afrigator, Africa's largest blog directory and aggregator gave a presentation this past Satruday at an Addynamo Blogging workshop on how to make money from [...]